Or is Cloud Telephony just a Flash in the Pan?

For any small business, typically those operating with fewer than ten employees, every decision must be made with a keen eye on cost-effectiveness and efficiency. One question that often arises is whether cloud-hosted telephony, a system where voice communications are managed through internet-based services, is relevant and beneficial.

For many new businesses, the choice is either to invest in a Cloud Hosted Telephony Solution that shows suppliers and clients that you are a serious trading company, or to rely on mobile phones and diverting calls which often is a sign of a struggling and inefficient business ‘running on empty!’

Here’s why cloud-hosted telephony can be a game-changer for a small business as well as their larger counterparts.


Cost Savings – a cloud hosted telephony system will save you money and make budgeting for your communications costs easier.

Cost is of primary concern for most small businesses. Traditional phone systems require significant upfront investments in hardware and ongoing maintenance charges. Cloud-hosted telephony eliminates these costs by using your existing internet connection and devices such as computers and smartphones. With a subscription-based model, you pay a predictable monthly fee, avoiding the financial burden of large initial outlays and unexpected maintenance costs. This pay-as-you-go model ensures that you only pay for the services you need, making it a financially savvy choice for small businesses.


Easy Scalability – a system that grows with your business.

One of the standout features of cloud-hosted telephony is its scalability. As your business grows, your communication needs will evolve. Traditional phone systems require additional hardware and installation to add new lines or features, which can be both time-consuming and expensive. In contrast, cloud telephony allows you to easily scale according to your needs. Adding new users or features can be done very quickly in hours or a couple of days, ensuring that your communication system grows with your business without any hassle.


Professional Features – give a professional impression from day one.

Even as a small business, maintaining a professional image is crucial. Cloud-hosted telephony offers a range of advanced features that help you present a polished and professional front. Call recording, auto-attendant IVR, call forwarding, voicemail-to-email and call analytics are just a few examples. These features ensure that calls are handled efficiently and professionally, improving customer service and enhancing your business reputation. For instance, an auto-attendant can greet callers and direct them to the appropriate person, giving the impression of a larger, well-organised business.


Mobility and Flexibility – a telephony system that works for you.

Small businesses often require flexibility, especially if you’re working from various locations or managing a remote team. Cloud-hosted telephony supports this need by enabling you to make and receive calls from anywhere with an internet connection. Whether you’re at home or in the office using wi-fi, or on the go using 4G or 5G, you can stay connected with your clients and team members. This mobility ensures that you never miss important calls and can maintain productivity regardless of your location.


Simplified Management – simple and efficient to run.

Managing a traditional phone system can be complex and time-consuming, often requiring specialised knowledge or external support. Cloud-hosted telephony simplifies this by offering user-friendly interfaces and easy management. This allows you to free up your time to focus on core business activities.


Reliability and Security

Reliable communication is essential for any business, and cloud-hosted telephony offers high reliability with features like automatic backups and disaster recovery options. Leading providers host their services in secure, redundant data centres, ensuring continuous availability even in the event of local outages. Additionally, robust encryption and security protocols protect sensitive communication data, providing peace of mind that your business communications are secure.


For small businesses, cloud-hosted telephony offers a compelling mix of cost savings, scalability, professional features, flexibility, simplified management, and reliability. By leveraging cloud technology, small businesses can enjoy a robust and professional communication system without the hefty price tag and the complexity of traditional phone systems. As you evaluate your communication needs, consider the numerous benefits of cloud-hosted telephony and how it can support your business growth and efficiency. The relevance of cloud-hosted telephony to small businesses is clear: it provides a flexible, scalable, and cost-effective solution that meets the demands of modern business operations.

If you would like to learn more about how Cloud Hosted Telephony can help you and your business, you can contact us by clicking here

May 2024